Over the past decade tattooing has moved to a mostly custom service industry. While the days of going into a studio and picking something off the wall are not by any means dead, more and more clients and artist are wanting a product that is more unique to both individuals. While many serious collectors have figured out the process of getting the best work for them, many individuals have been left in the dark. If you are one of those people a little lost in the sea of custom tattoo studios, or are going to an artist just because your friend got a good piece from them, here are a few things to consider before hand.
First remember that everyones taste is different. This includes art. Just because an artist can do a good tattoo or even a mind blowing tattoo, doesn't mean that they may be the one suited to give you your mind blowing tattoo. Every artist has their own style, interest, and what they will excel at. As a client, you should take the time to really look at portfolios instead of just flipping threw them as if they were a magazine you have already read.
Things you should look for are, do they work in color, black and grey, overall style. We as artists, don't expect a client to be able to dissect a piece and say why they like. But being able to recognize that you are drawn to certain persons work over another is a big step in getting something that represents you. Subject matter is always another element to consider. If you are wanting a celtic knot piece and you don't see that in a portfolio, that artist may not be for you. This does not mean that if its not in there, they cant do it, or are not interested in doing it. For example, in my portfolio I have a lot of subject matter that are natural (portraits, animals, flowers, as opposed to tribal, logos, and other graphic designs). I do not have an elephant in there, however would love to do an elephant and would more then likely end up adding it to my portfolio.
Last but not least, be patient. Take the time to pick an artist. If they have a waiting list, wait. Take the time to save up the few extra bucks if they artist is a little out of your price range. It may take a few hours to do the tattoo, but you have to live with it forever.
